The art of luxury
Four years in the making, Louis Vuitton’s London Maison is the most expensive luxury goods shop ever to open in the city. It highlights Vuitton’s relationship with contemporary art, housing work by the likes of Gilbert & George, Takashi Murakami and Jeff Koons. For the opening, British artist Michael Landy created a moving sculpture, aptly titled the Credit Card Destroying Machine.
Next to the bookshop is a small exhibition space, which currently houses a Katie Grand-curated arrangement of mannequins wearing a mish-mash of Marc Jacobs for Vuitton outfits, complete with bags on their heads.
Peter Marino, the architect behind the shop, said: ‘If people are nice enough to come in, you owe them a good time. Why go shopping if it’s not fun, glamorous, different?’