Shop by recipe

Hunting out recipes and the right ingredients can be the most time-consuming part of cooking. German grocer Kochhaus aims to simplify the process by laying out their stores by recipe, rather than by category. Each week the shop will provide 20 new recipes along with everything required to create them.

At various stations, measured ingredients for a whole meal are laid out in an eye-catching fashion. The recipe comes with pictures of each step and the story behind the dish. Kochhaus’ idea helps save time and cut down on waste since the ingredients can be purchased in exact measures.


  • Mark Griffiths

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