Modern life is too often timed to the millisecond. And with our largely urban, techno-centric lifestyles, it’s easy to loose track of the temporal changes in the wider world around us.
‘I feel like we deserve a new way to tell the story of time,’ says Scott Thrift, the filmmaker and designer behind The Present. ‘We’re having a 21st-century experience of time, but we’re still measuring it with an 18th-century clock.’
His solution is a ‘seasonal’ timepiece that takes a year to make a full revolution. Numerals went out with the Romans, in favour of a spectrum of shades to represent the different solstices.
Seconds are so last century.