Dry-clean It Yourself

Dry-clean It Yourself 1

The moment everyone dreads. You reach inside your beautiful new jumper/shirt/dress/onesie, fumble for the label and read the fatal words ‘dry-clean only’.

Now, thanks to a collaboration between P&G and Whirlpool, that sinking feeling will be replaced by one of smug satisfaction. Swash, a new ‘home garment care system’, lets you ‘refresh, restore and dewrinkle’ your clothes from the comfort of your own home.

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The bulb’s in your court

The bulb’s in your court

YouTube: https://www.youtube.com/watch?v=u2YhDQtncK8

Ever tried one of those dance arcade games? The ones where you have to hop like an idiot from one foot to the next, looking nothing like anyone dancing in the history of dance?

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Great balls of frozen yogurt

Great balls of frozen yogurt 1

Reduce, reuse and recycle. The three R’s that form the cornerstones of responsible packaging. Now it looks like ‘consume’ could be added to the list thanks to Wikifoods, Inc. (After a brief flick through our thesaurus, we failed to find any suitable synonyms beginning with R.)

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The OMGfather

The OMGfather

As the world becomes increasingly obsessed with mobile technology, so the places that you can get away from it become increasingly scarce. Churches, hospitals, and airplanes spring to mind, as do certain train carriages, cinemas and (hopefully) the changing room at your local gym.

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Airbnbilly

Airbnbilly

Most trips to IKEA follow a fairly simple pattern: you arrive, you collect your pencil and tape measure, you spend several hours caught in a tidal wave of casual shoppers, you pick up some novelty ice cube trays, you start fretting about whether you chose the slowest queue to pay in, you leave, you realise you forgot what you went there for in the first place. Not so in Australia.

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Exercise by numbers

Exercise by numbers

Gyms. Sweat dripping down grey walls. Stale carpet tiles. Broken air conditioning units. Boxy TV screens showing music videos from the ‘90s. Row upon row of slippery, smelly treadmills.

Sound familiar? If your gym is still stuck in the dark ages, it’s time to move on. Research shows that more and more of us are shunning traditional high-street chains in favour of fitness and running groups, or re-considered gyms that place greater emphasis on design and style.

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Taste eruption

Taste eruption

Stone-cooked? Flame-grilled? Pah, you ain’t seen nothing yet. Food design studio Bompas & Parr has collaborated with a team of scientists and artists to cook meat with lava and high-voltage electrical currents.

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Call the local shots

Call the local shots

Global recipe; local taste. That’s the formula behind Pernod Ricard’s brand ‘Our/Vodka’. And it seems to be working a dream.

After launching in Berlin, Our/Vodka has just found its way to American soil, starting with Our/Detroit. The idea is simple: fund local micro-distilleries and give local entrepreneurs the freedom to make the brand their own.

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Tiny tasters

Tiny tasters

YouTube: https://www.youtube.com/watch?v=xtZlHSy5HDM

Bite sized is making big tasty waves across the US right now, with Oreo sending out pint-sized surprises to the fifty smallest towns across the country.

For Elsie Eiler, the only resident living in Monowi, Nebraska, the 11th of August felt a bit like Christmas. She received an unexpected petite package containing Oreo Minis as a gesture by the brand, which is celebrating all things tiny as part of its Oreo Minis campaign.

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The loins of your fruit

The loins of your fruit

Valentine’s Day. A day of universal love. A time for couples of all ages to celebrate their mutual affection through a romantic meal, flowers or some chocs picked up from the 24-hour garage. Not so in Nanjing, China, where one vendor has given his peaches a cheeky twist. (Well picked, Phil.)

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