Posts Tagged: Apps

The skin you’re in

Japanese Fujitsu Laboratories have developed ‘Color Frame’ – a mobile app designed to help users track the condition of their skin.

Users begin by using their smartphone’s camera to take four photos: one around the cheekbone, one beside the nose, one beside the cheek, and one around the mouth.
The app analyses these photos then gives you a set of scores, assessing factors such as spots, dullness and pore size. Users can then compare these scores to future results.

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The Instagram app makes it easy to create nostalgic, polaroid-like images. Now, a new prototype device called Instaprint lets you print out these photos when you’re on the move. The lunch box-sized inkless printer can be placed anywhere and set up with a location, so tagged images pop out of the printer.

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Buying someone a drink in person is nice, but buying someone a drink via Twitter is, well, unusual. (Thanks, Zoe.)

Online networking app Tweet-A-Beer hopes to change that and make paying for other Twitter users’ drinks more of a habit.

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Another clever app idea

Location-based messaging services let users leave digital messages for each other at specific locations, and could be a great way of reaching out to potential customers – wherever they are in the world. Dutch Repudo is one such service. (Cheers, Zoe)

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Q Art

UK ad agency, Stupid, has taken the QR code to a new graphic level with their app ads. (Tx to our Alex.)

Combining functionality with ingenious design, the agency created QR codes for the Angry Birds, Instagram and Shazam apps using elements from each in the body of the code. For example, the Angry Birds QR code is made out of the wooden blocks found in the game.

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My tour

myTour is a tool for creating free, personalised guided tours. Using GPS, the iphone app detects the user’s current position and supplies information whenever they near a stop of the tour. (Thanks for this one, Tim.)

Where GPS isn’t available, you can print out posters with QR Codes and hang them up at every stop – tour takers use these codes to access information.

To create your own tour, go to


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Pop up app

Airwalk recently launched their limited edition shoes in New York and Los Angeles – but you needed an iPhone to see it.

Those eager to get one of 300 limited edition pairs had to find the invisible pop up store by downloading an ‘Augmented Reality’ app (developed by the mobile start-up, GoldRun). It specified a location where the shopper had to snap a photo of the shoes that appeared onscreen, which qualified them to queue up to pre-order.


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Fooducate yourself

A free iPhone app, Fooducate, helps Americans find the healthiest foods in their shopping aisle.

Shoppers simply scan a product’s barcode for nutritional highlights (the good and the bad), product comparisons and healthy alternatives. Scan a box of Apple Jacks cereal, for instance, and Fooducate will point out the three teaspoons of added sugar and controversial colourings. Try Cranberry Almond Crunch and you’ll discover a whopping 3.5 teaspoons of added sugar and that it’s not actually made of whole grain.

Created by a team of dieticians and concerned parents, Fooducate covers more than 160,000 products, with more added daily. It’s available in Apple’s App Store and isn’t affiliated with any food manufacturer, supplement company or diet plan.


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Discount forever

The digital revolution is a major driving force behind the Discount Forever trend. Online innovations have empowered consumers, making price-promiscuity so effortless and convenient that it’s become ingrained in our everyday behaviour.

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The pocket-size personal trainer

Adidas has launched a new, free app – miCoach. It turns your smartphone into a coach and personal trainer without the need for any additional devices. The app has capitalised on the ‘missing link’ between the chip-driven stats tracking of Nike+ (requiring purchase of a chip), and the analytical capabilities of a well-designed smartphone app (already in your hand, usually during your run).

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