Tag Archives: Brazil

Window shopping

Part of our 12 Pokes of Christmas. This one’s a Black Friday cracker.

Window shopping

YouTube: https://www.youtube.com/watch?v=QeU4rlgmV8M 

Is it a bird? Is it a plane? Nope, it’s a mannequin drone. Obviously.

Instead of just splashing SALE signs across stores for Black Friday, fashion brand Camisaria of Colombo took to the skies of Sao Paulo to show busy office workers what was on offer.

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What’s cooking?

What’s cooking

Half an onion, the scraps of yesterday’s roast, a couple of green beans and a jar of mayonnaise. What on earth are we going to have for dinner?

The contents of a mid-week fridge can lead anyone to despair (and a take-away). But now, Hellmann’s Brazil and a team of professional chefs are here to help.

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Off the page

Off the page

Ever found yourself tapping an image in a newspaper to try and make it bigger? Or sliding your thumb and finger apart over the small print in an ad? Or trying to flick through real pages with just a swipe of your forefinger?

Read more on Off the page…

Dermatattooists

Dermatattooists

Forget your everyday health check. We’re talking tattoo checks, thanks to Brazilian suncare brand Sol de Janeiro and its efforts to raise skin cancer awareness.

Proof of brands putting people’s needs before their own, Sol de Janeiro trained over 450 tattooists with the skills to be able to spot skin lesions and the basic signs of skin cancer.

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The Good (BBQ) Book

Summer. Sandals with socks. Grown ups running like school children away from wasps. Men standing proudly over their BBQs as they turn high-quality food into low-grade carbon.

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Beer blockers

It’s become the modern-day still life: a pint of beer resting next to a mobile phone on a sticky pub table.

But to try and stop people constantly checking their phones while they’re with friends, Brazilian beer makers, Polar, have created a signal-blocking beer holder.

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Burger, fries and wrapping

Packaging is a necessary part of food distribution – yet remains a problem when it ends up contributing to landfills and litter. Now, Bob’s fast food chain in Brazil has come up with another solution – creating edible packaging. (Cheers, Tim)

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Coca-Cola Radio

Coca-Cola have turned Brazil’s Capricho Magazine into an amplifier to promote the country’s Coca-Cola FM online radio platform. (Cheers, Jamie)

 

The magazine ran an ad with instructions on how to create the loudspeaker device for the iPhone. Check out the video below to see it in action: http://vimeo.com/50148669

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Human pantone

Believe it or not, every visit to the chemist/drugstore entails some subtle racial undertones. Check out the product descriptions, next time you’re there – from ‘skin-tone’ band-aids/plasters to ‘nude’ nail polish. We tend not to dwell on these naming subtleties, but in truth, the way commercial colours and products are named can be really restrictive.

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Secret café

Brazilian architect Alan Chu has designed The Gourmet Tea – a tea shop that’s hidden within a São Paulo shopping centre.

The tea shop, the third to open in the region, is inspired by the brand’s brightly coloured packaging. The counter slides forward from a purple hatch, whilst the shelving, cupboards and signage are all concealed behind various panels. An increasing number of interior designs offer the illusion of a stage or set – adding a little theatre to everyday life.

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