Tag Archives: Community

Live advertising

Live advertising

YouTube: http://www.youtube.com/watch?v=1C7batG6Y5s 

What’s the first thing you do when your football team scores? For many fans, the answer is reach for your phone or laptop to see what everyone’s saying about it online.

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Lights, camera, cheers!

Lights, Camera, Cheers

Butch and Sundance. Riggs and Murtaugh. Buzz and Woody. Jake and Elwood, Garth and Wayne (schwing). Hollywood’s seen some pretty epic teamwork over the years, but none are more innovative than Grolsch’s latest partnership with the film business.

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Dermatattooists

Dermatattooists

Forget your everyday health check. We’re talking tattoo checks, thanks to Brazilian suncare brand Sol de Janeiro and its efforts to raise skin cancer awareness.

Proof of brands putting people’s needs before their own, Sol de Janeiro trained over 450 tattooists with the skills to be able to spot skin lesions and the basic signs of skin cancer.

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No ordinary shirt

No Ordinary Shirt 1

Whoa. Wait a minute. Wearable technology? Yes, clearly big goals are being kicked in Australia. Meet the ‘Alert Shirt’: a jersey that allows fans to experience what AFL football players are feeling live during televised games – from the couch.

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Empowericons

Empowericons 1

SMILE! WINK! KISS! Let us introduce you to the world’s first Afro Emoticons, courtesy of Oju Africa. In fact, the actual word ‘Oju’ means ‘faces’ in the Yoruba language from Nigeria.

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Dadvertising

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The bumbling fool putting on a nappy backwards. The lazy oaf who’s left the DIY job untouched for five years. The snoring ogre, fast asleep while his kids wreck the house.

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The flat-pack filter

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IKEA is a great place for young people to buy tables/ chairs/ shelves/ ice cube trays. Instagram is a great place for young people to share photos of their food/ trainers/ post-work pint (#longday). So it was only a matter of time before the two paths crossed, which they did in Russia recently.

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Brief encounters

We’ve all been there (well, fifty per cent of our readers probably have). You put on your bestest, frilliest, laciest, naughtiest underwear, put up with discomfort all evening, only for everything to be whipped off in seconds and discarded on the floor in the heat of the moment.

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Disloyalty cards

There’s always been something quite appealing about the idea of walking into your local coffee shop and hearing the words “Just your usual?”

But now, Washington D.C.’s Peregrine Espresso coffee shop is trying to make us break our habits and try somewhere new – five other coffee shops, in fact. (Thanks, Harl.)

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Breaking the (jelly) mould

Naming’s something we’ve done our fair share of here. Be it descriptive, associative, or abstract, we know a trick or two. So we assumed that Jelly – the latest app from Twitter co-founder Biz Stone that combines search engines and social media – falls very much into the abstract category.
 

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