Tag Archives: Food and Drink

Smart cookies

Is it art? Is it a collection of tennis balls? Nope, it’s new gourmet biscuit brand Beurre & Sel.

Created by food critic, writer and chef Dorie Greenspan and her son Josh, Beurre & Sel takes its name from their signature sweet and savoury mix of butter and salt.

Read more on Smart cookies…

DIY Muesli

Oats or flakes? Raisins or goji berries? Banana chips or chocolate chunks? Yoosli is a new online cereal mixing service that lets you create your very own muesli masterpiece, with everything just the way you want it.

Read more on DIY Muesli…

New York with sprinkles on top

If New York were an ice cream, would it be chocolate or coffee? And would it be drizzled with caramel, mixed with marshmallow or packed with chunks of waffle?

Ben & Jerry’s is letting fans craft a flavour of ice cream to represent D.C., SF, NYC, Portland, and Seattle. (Thanks for the scoop, Jamie.) There are all sorts of ingredient options to vote for. And as everything is supplied by local partners, they really will be ice creams churned by the people, for the people.

Read more on New York with sprinkles on top…

Lime eclipse

The moon isn’t made of cheese; it’s made of lime.

Working with astronomers, Corona and ad agency Cramer-Krasselt have put up a clever billboard in New York City. On certain nights of the month and from a particular angle, it makes the waxing crescent moon look like a slice of lime resting in a Corona bottle. (Cool spot, Ollie.)

Read more on Lime eclipse…

The elyx of life

What comes to mind when you think of Absolut? Dark bars? House parties? Ads with clever wordplay? Chances are, the brand’s Swedish heritage isn’t top of the list.

But to get back to its artistically-inclined, sustainably-minded roots, Absolut has introduced a new premier vodka made with traditional Swedish techniques: Absolut Elyx.

Read more on The elyx of life…

Make a date with a mug

The direct-mail desk calendar. A tired old cliché if there ever was one, and certainly not everyone’s cup of tea. Until now, and Hälssen & Lyon’s beautifully-crafted tea calendar, which they sent out to a few lucky business partners. Each removable day is a wafer thin slice of premium pressed tea leaves, which can be popped into your cup with hot water for the perfect daily brew.

Read more on Make a date with a mug…

Beer turnstile

In London, we swipe in and out of the underground with an Oyster. In Hong Kong, they prefer to use an Octopus. So what do Rio Carnival revellers use? Beer cans, of course, thanks to official carnival sponsor Antarctica Beer. It’s an effective way to discourage drink driving during the famous Fat Tuesday celebrations.

Read more on Beer turnstile…

Coffee shop, contained

Starbucks continues to embrace the trend for individual retail spaces that reflect their environment, rather than homogenously branded venues that are the same in any city. Ever since their chief creative officer, Arthur Rubinfeld, was tasked to reimagine Starbucks stores, new and interesting outlets have been popping up all over the world.

Read more on Coffee shop, contained…

A recipe for increased sales

Mayonnaise isn’t just for sandwiches. At a supermarket in São Paulo, Hellmann’s used NFC technology to suggest new recipes to shoppers as they perused the aisles. (Thanks, Tim.)

 

 

 

Read more on A recipe for increased sales…

Makr Shakr

Some robots would be no good at mixing a martini. C3PO, for example, would no doubt bruise the gin with those inflexible elbows of his, despite his plummy butler act. But these ‘guys’ put the most balletic of bartenders to shame. Fresh from MIT’s Senseable City Lab and rocking the bar in Milan is Makr Shakr: three robotic arms that can mix any drink you desire.

Read more on Makr Shakr…

Latest jobs Jobs web feed