Tag Archives: Japan

Fresh from the farm

We’re suckers for nice packaging, but in this case the product isn’t high-design or super functional, but purely about communication. AS Foods, makers of fruit and vegetable-based products, have created a temptingly packaged range of delicious juice jellies.

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A quick break

Japanese city dwellers are inundated with ‘zero’ products of all varieties, as they strive to lose a few pounds and get in better shape in the midst of a ‘metabo’ slump (Japan’s metabolic law to fend off increasing health costs). Since beverages and snacks are part of office life, much has been done in these areas.

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Mon Shu Girl

Fashion designer Karl Lagerfeld has created a fictional character called ‘Mon Shu Girl’ to promote his forthcoming collaboration with Japanese beauty brand Shu Uemura. The character recently starred a video to promote the forthcoming capsule collection.

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Rise and shine

Uniqlo Wake Up is a social alarm app from Japanese fashion retailer Uniqlo that incorporates the current weather, time and day of the week into its wake-up music.

The app wakes users up with music that’s automatically created based on the weather, with a voice to announce the time, weather and day of the week in either English or Mandarin Chinese. The app’s background also changes with the day of the week.

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Walking on air

Japanese designers Nendo have designed a store for Camper where shoes appear to walk around the store on their own. Supported by thin metal poles, the shoes weave along the back wall – creating a shopping experience that’s much more engaging than shelves.

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Creative commuting

Japanese advertising company Shunkosha has developed a new way of engaging with commuters on the Tokyo subway. ‘Strappy’ is a small box which attaches to the subway’s handrails. When commuters touch their phone to the box, it automatically sends them to a URL.

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The skin you’re in

Japanese Fujitsu Laboratories have developed ‘Color Frame’ – a mobile app designed to help users track the condition of their skin.

Users begin by using their smartphone’s camera to take four photos: one around the cheekbone, one beside the nose, one beside the cheek, and one around the mouth.
The app analyses these photos then gives you a set of scores, assessing factors such as spots, dullness and pore size. Users can then compare these scores to future results.

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Urban Beautification

It’s a little-known fact that if you study the pavement in 95% of Japan’s 1,780 municipalities, you’ll find artistic manhole covers – unique to each city and town (great spot, Oli in London).

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A chilly draft

Kirin, the Japanese beer brand, has created the ‘Ichiban Shibori Frozen Draft’ – a cold Kirin beer topped with frozen foam. To make the icy foam, air is blown into the beer while it’s stirred and chilled. With a temperature of -5ºC, the beer stays ice-cold for up to half an hour.

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In Japan, “metabo” means overweight – a hot phrase that has helped usher in a wave of new heath plans and diets. Tanita Shokudo is a new Tokyo restaurant tapping into this trend. Run by health device manufacturer Tanita Corp, the restaurant is both a healthy eatery and a place to pick up free nutritional and dietary advice.

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