Will.i.am and Coca-Cola have joined forces to launch Ekocycle – a movement encouraging existing brands to make more environmentally-friendly versions of their products, thus making recycled products more fashionable.
As well as being famous for his music, Bob Marley’s well known for his laid-back attitude. Now, drinks company Marley Beverage have bottled that attitude – creating a range of relaxing herbal drinks, with the aim of re-energising this type of functional beverage. They’ve achieved significant success so far, selling two million cases of ready-to-drink Marley’s Mellow Mood sodas and teas last year.
Focus@will is a new free music technology service (currently in development) designed to help you focus and retain information when working, studying, writing and reading. The service provides ‘adaptive audio technology’ – music that soothes your limbic system, helping you to concentrate for longer periods of time. Choose from Classical, Ambient, Mystical Spa and Alpha Chill mixes, and prepare to do the best, most focused work of your life!
Created by Norwegian design duo Skrekkøgle, Plugg is a DAB radio that’s controlled by a cork. Out for sound, in for silence. Produced using hacking electronics, 3D printing and laser cutting, the simple device explores the loss of tangibility in our electronic equipment by focussing on the physical interaction required to use it.
Taking the digital ‘cloud’ analogy quite literally, Air France have recently released a new app that allows users to unlock musical tracks hidden in the sky. The app, Music in the Sky, uses geo-location technology to reveal invisible songs for download when users point their phone in the air. Check out the video above for more info: http://youtu.be/i4DmlcXvTHo
Canadian DJ Kid Koala’s new album comes with a kit that enables listeners to assemble a functional, miniature turntable and play a special flexi-disc on it. (Keep ‘em coming Tim!)
For £14 ($22, €17) fans receive a cardboard gramophone kit along with a two-LP set and a digital mp3 download. The contents of the flexi-disc – a spoken message from the artist’s mother-in-law – may not be especially exciting, but enthusiasm over the kit has amplified the media buzz surrounding the album.
Music is an excellent travelling companion, and a new selection of music from the Gatwick Express train service aims to give riders a musical description of their journey.
The Gatwick Express train travels nonstop between London’s Victoria Station and Gatwick Airport in about 30 minutes. Now, offered exclusively to online ticket buyers, the free tracks include three custom-recorded musical interpretations of the journey from recording artists Philip Sheppard, Benga, and The Milk.