Tag Archives: Online shopping

Digital nonsense

Online shopping is often a frustrating experience, as explored in these three hilarious videos produced by Google Analytics (Cheers, Zoe). The videos demonstrate how ‘missteps on the digital shelf’, e.g. landing page optimisation and data capture, would look in real life. While we accept these challenges online, they would drive us mad if they happened while we shopped – as demonstrated below, with amusing consequences!

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