Tag Archives: Personalisation

The taste of music

The taste of music

The grills are alive, with the sound of meatballs. Whilst this soundbite makes for a catchy intro, it technically isn’t true as most people tend to favour frying their meatballs. Still, it doesn’t make the latest project from a group of students at Hyper Island any less tasty.

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Dry-clean It Yourself

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The moment everyone dreads. You reach inside your beautiful new jumper/shirt/dress/onesie, fumble for the label and read the fatal words ‘dry-clean only’.

Now, thanks to a collaboration between P&G and Whirlpool, that sinking feeling will be replaced by one of smug satisfaction. Swash, a new ‘home garment care system’, lets you ‘refresh, restore and dewrinkle’ your clothes from the comfort of your own home.

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Live advertising

Live advertising

YouTube: http://www.youtube.com/watch?v=1C7batG6Y5s 

What’s the first thing you do when your football team scores? For many fans, the answer is reach for your phone or laptop to see what everyone’s saying about it online.

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Sticking to the brand love

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Mmm, Apple. Just when you thought the brand mogul couldn’t get any stickier, they give us Homer Simpson. And he isn’t the only star popping up in this clever new commercial for its MacBook Air…

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Bring the house down

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Sometimes it’s nice to get home, crank up the heating and snuggle under a blanket. After a 5k run is not one of those times. Nor is the end of a sweaty summer’s day in an un-air-conditioned office. Or when you’ve been lugging shopping bags around for what seems like weeks.

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The flat-pack filter

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IKEA is a great place for young people to buy tables/ chairs/ shelves/ ice cube trays. Instagram is a great place for young people to share photos of their food/ trainers/ post-work pint (#longday). So it was only a matter of time before the two paths crossed, which they did in Russia recently.

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Get a pizza the profits

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Being particular about your BBQ-chicken-with-bacon could earn you big bucks. Domino’s Australia are extending their digital efforts beyond their 3D iPad app into a co-creational, crowd-sourcing movement for the people. By the people.

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Get your kicks creatively

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Instagram is a way of life for many. No meal can be enjoyed without applying that Amaro glow in a photo. No moment can feel real without a colour-popping X Pro II selfie to seal it. And no cat can truly be cute without capturing it first with Earlybird. And why not?

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The dog’s bottles

BrewDog has just opened its first shop, BottleDog (see what they did there).

Describing itself as your ‘one-stop-shop for all things craft beer in London’, BottleDog stocks over 250 craft beers, as well as ‘growler’ refills (that’s ‘flask’ to you and me), and equipment and advice for home brewing.

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McPerfect

Beef or chicken? Gherkins or lettuce? Mayo or ketchup? Seeded bun or plain? Bacon double cheese or bacon quadruple cheese? The perfect burger has been the subject of many a debate (mainly in the pub) but now the Golden Arches of McDonalds are opening the question up for the world to decide. (Lovin’ it, Damo.)

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