Mayonnaise isn’t just for sandwiches. At a supermarket in São Paulo, Hellmann’s used NFC technology to suggest new recipes to shoppers as they perused the aisles. (Thanks, Tim.)
Today is your other half’s birthday. A big one. Only you haven’t got them a present. And you’re on the other side of the world. What do you do? There’s a new app with the answer: Jifiti. It lets you scan product barcodes and instantly send a voucher, for your specific, hand-chosen gift. (How thoughtful Tim!)
Unlike North Korea, where less than 0.1% of the population have access to the internet, China’s generation of mobile web surfers is booming. Tapping into this demographic’s constant need for ‘click and play’ stimulation, retail brand AER have created a concept store that delivers an exciting new experience every time.
One of Britain’s most iconic foods has received a drastic makeover at the hands of gastronomic design duo Bompas & Parr. They’ve concocted five new flavours of Heinz baked bean, each matched with a handmade bowl and a musical spoon (that you listen to through your mouth) for the ultimate bean-there experience.
Supermarkets are convenient, but often source their products from all over the world – racking up carbon emissions and squeezing out local competition. As a reaction to this, Danish co-operative superstore SuperBrugsen are encouraging customers to suggest local products that they’d like to see on their supermarket shelves.