Norwegian rock band Kaizers Orchestra recently spread a virus that people actually wanted to catch. (Cheers, Tim) The virus, which swept across 50 countries, was disseminated via a smartphone app to promote their album Violeta Violeta Vol. III.
Created by Polytron Technologies and dubbed ‘Switchable Glass’, the phone uses liquid crystal molecules with a conductive OLED screen – which are aligned by electric currents to display images and text. Read more on Clear innovation…
Last week, Polaroid rolled out a retail-store concept at the 2013 Consumer Electronics Show (CES) in Las Vegas. The store uses ‘patent-pending, proprietary technology’ – allowing customers to select photos on their camera phones and transmit them wirelessly to ‘bar-top workstations’ for printing and framing.
Siri, Apple’s voice-commanded digital assistant, might’ve got an upgrade. But developments in voice recognition tech mean that your next-next-gen smartphone will easily surpass Siri’s passive listening capabilities, becoming a chat-happy, always-on life mate.
Meat Pack in Guatemala already had a reputation for offering special discounts on their limited-edition trainers from the likes of Adidas, Puma and Nike – but they wanted to develop a new and innovative campaign that would take their customers by surprise. (Cheers, Jamie)
Japanese advertising company Shunkosha has developed a new way of engaging with commuters on the Tokyo subway. ‘Strappy’ is a small box which attaches to the subway’s handrails. When commuters touch their phone to the box, it automatically sends them to a URL.