Tag Archives: US

Mouth to mouth

Mouth to mouth

Have you ever noticed that teeth and chewing gum look remarkably similar? No? Well, someone else has. And that someone has designed some rather nice packaging.

Hani Douaji’s concepts for Trident Xtra Care feature illustrations of mouths – including some luscious red lips and a bushy tash – with the chewing gum revealed inside the smile.

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Cider with bite

Cider with bite

Is it OK for men to drink cider? That’s the question Esquire recently asked its readers, and one the drinks’ industry has battled for centuries (maybe a slight exaggeration).

Attempting to prove they most definitely can, Snake Bite, the hybrid cider/lager brand has brought out new packaging specifically targeted at men.

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Off the catwalk, onto the superhighway

Off the catwalk

London. Paris. Milan. New York. The hearts of the fashion world, where the rich and famous mingle with the young and trendy. The source of style for millions of people all over the world. Now we can add Leiden, Puri, Medan and Newcastle to the list, thanks to eBay’s latest adventure.

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Dry-clean It Yourself

Dry-clean It Yourself 1

The moment everyone dreads. You reach inside your beautiful new jumper/shirt/dress/onesie, fumble for the label and read the fatal words ‘dry-clean only’.

Now, thanks to a collaboration between P&G and Whirlpool, that sinking feeling will be replaced by one of smug satisfaction. Swash, a new ‘home garment care system’, lets you ‘refresh, restore and dewrinkle’ your clothes from the comfort of your own home.

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Great balls of frozen yogurt

Great balls of frozen yogurt 1

Reduce, reuse and recycle. The three R’s that form the cornerstones of responsible packaging. Now it looks like ‘consume’ could be added to the list thanks to Wikifoods, Inc. (After a brief flick through our thesaurus, we failed to find any suitable synonyms beginning with R.)

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Call the local shots

Call the local shots

Global recipe; local taste. That’s the formula behind Pernod Ricard’s brand ‘Our/Vodka’. And it seems to be working a dream.

After launching in Berlin, Our/Vodka has just found its way to American soil, starting with Our/Detroit. The idea is simple: fund local micro-distilleries and give local entrepreneurs the freedom to make the brand their own.

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Tiny tasters

Tiny tasters

YouTube: https://www.youtube.com/watch?v=xtZlHSy5HDM

Bite sized is making big tasty waves across the US right now, with Oreo sending out pint-sized surprises to the fifty smallest towns across the country.

For Elsie Eiler, the only resident living in Monowi, Nebraska, the 11th of August felt a bit like Christmas. She received an unexpected petite package containing Oreo Minis as a gesture by the brand, which is celebrating all things tiny as part of its Oreo Minis campaign.

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Got posh milk?

Got posh milk

What’s on your breakfast table? A cereal box featuring cartoon animals? A sticky, squeezy bottle of congealed honey? A crumb-coated block of melting butter?

Raising the (breakfast) bar, at least in his imagination, is student Michael Garrett’s concept for Schepps Dairy Superior Milk.

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Live advertising

Live advertising

YouTube: http://www.youtube.com/watch?v=1C7batG6Y5s 

What’s the first thing you do when your football team scores? For many fans, the answer is reach for your phone or laptop to see what everyone’s saying about it online.

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From ironic to iconic

There was a time, not so long ago, when receiving a winter-pattern sweater on Christmas day would be greeted with insincere smiles and thanks. But in this world of ironic cool that we live in the Christmas sweater has been elevated to a must-have status, and Coke Zero’s Sweater Generator has just added a competitive edge to it.
Screen Shot 2013-11-29 at 16.05.08

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